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Shoppable logo surrounded by other business logos it partners with

Designed the brand and visual identity for Shoppable, a universal checkout technology company focused on transforming e-commerce experiences. The branding emphasizes simplicity, innovation, and accessibility, aligning with Shoppable’s mission to seamlessly connect content with commerce.

The visual identity features bold typography, clean layouts, and dynamic visuals to convey professionalism and modernity. This cohesive design system enhances the company’s digital presence, ensuring recognizability and effectively communicating its value to both businesses and consumers. The result is a refined brand identity that positions Shoppable as a leader in the e-commerce technology space.

category

Creative Direction

Role

Designer

Brand Design

Shoppable

The Shoppable brand identity established a clear and compelling visual language that reinforced the company’s position as a leader in e-commerce technology. By emphasizing simplicity and innovation, the design system translated complex technology into an accessible experience for businesses and consumers alike.

The cohesive identity improved brand recognition across digital platforms, elevated the company’s professional presence with investors and clients, and strengthened trust in its universal checkout technology. This alignment of design and strategy positioned Shoppable not just as a tool, but as an innovator shaping the future of commerce.

performance metrics

Impact & Insights

Brand Recognition

26% 

Engagement

68% ↑

Client Acquisition

78% ↑

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